Category: Strategy

  • Packaging as a Competitive Advantage: How Graza is Redefining Olive Oil with a Simple Innovation

    Packaging as a Competitive Advantage: How Graza is Redefining Olive Oil with a Simple Innovation

    One of the best examples I’ve recently come across of using packaging as a primary differentiator is an olive oil startup called Graza. Their innovation? A squeezy bottle to dispense olive oil. Think about the last time you tried pouring olive oil from a traditional bottle with a large round opening. Chances are, you either…

  • The Roadmap to $10 Trillion: Can Big Tech Get There?

    The Roadmap to $10 Trillion: Can Big Tech Get There?

    As a major shareholder in Big Tech companies, I often find myself thinking about what it would take for these companies to reach the elusive $10 trillion market cap. Yes, that’s trillion with a capital T. The usual suspects I’m talking about are the giants of our time: Collectively, these companies already represent some of…

  • A Classic Product Management Dilemma: Should Google Launch a Standalone Gemini App?

    A Classic Product Management Dilemma: Should Google Launch a Standalone Gemini App?

    Last night, I was searching for Gemini App—Google’s LLM Assistant—on my iPhone 15 App Store. The search results stumped me a bit! I was shown two similarly named apps— 1. “Gem AI: Ask AI Chat Anything”, and 2. “GemAI: AI Chat & AI Assistant.” In fact, searching explicitly for “gemini by Google” change little to…

  • When & How to Build Second Product by Casey Winters

    When & How to Build Second Product by Casey Winters

    Had a fantastic conversation this week with Casey Winters about the crucial (and often tricky) decision of when to build your second product. Casey is easily one of the foremost experts on scaling startups after product-market fit, and his insights – honed from his experience at Pinterest, Grubhub, and Eventbrite – were pure gold. Why…

  • Packaging: The Untapped Advertising Goldmine!

    Packaging: The Untapped Advertising Goldmine!

    Packaging is such a neglected area of advertising. Consider this: FedEx and UPS each deliver about 20 million shipments every day. That’s massive reach without any extraordinary effort. Imagine if each of those shipments featured ads. I’d argue that these ads could even enhance the user experience! Personally, I’d rather see an ad for a…

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