Category: Product Insights
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What Google and Apple Maps can learn from a Burger Chain
As a Product Manager, I always pay attention when customers find alternate (or creative) uses of a product. Recently, I came across a fantastic example that perfectly illustrates this point. A couple of days ago, Category 1 Hurricane Beryl hit the southern coast of Texas, leaving a lot of people stranded without power. Imagine being…
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Why Linkedin Should Launch Short form Videos
People balked at my suggestion, when I proposed that LinkedIn should launch a short video format on the app. Back in 2019, I floated the idea of a short video feature on LinkedIn, inspired by TikTok‘s rise. Many feared it would turn LinkedIn into a platform for funny dance videos, diluting its professionalism. But here’s the thing: attention spans…
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Product Insight – iPhone Dialer
Power of positioning in user experience Lately, I’ve been finding myself muting the phone when I actually wanted to put it on speaker. Then I realized, a recent upgrade of iOS switched the positioning of two buttons. Even after acknowledging the switch, I kept muting myself when I meant to put the phone on speaker,…
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KPIs are fine, Measure KFIs (Key Failure Indicators)
KPIs? Sure. Wait … but what about KFIs?? Often Product Managers are asked what KPIs (Key Performance Indicators) are they using to measure the success of your product? I wonder why very few people talk about KFIs (Key Failure Indicators)? I believe every product team should be transparent and open to talk about failures and…
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Product Insights – App Icons
Product Insight of the week: As I was trying to fill out a form, I pulled out my phone to confirm the date. I noticed how the default calendar app on iPhone has used the dynamic icon to provide me exactly the information I needed. It tells me today is Sunday June 5. On the…