Category: Product Insights
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Product Insights – App Icons
Product Insight of the week: As I was trying to fill out a form, I pulled out my phone to confirm the date. I noticed how the default calendar app on iPhone has used the dynamic icon to provide me exactly the information I needed. It tells me today is Sunday June 5. On the…
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User Reviews Done Right: Walmart Example
Importance of doing the right thing for customers. I was browsing through Walmart‘s website today, and found this intuitive way to show the User Reviews. What’s different about this layout is, it gives you complete picture of the product as opposed to a skewed reality. Where most websites try to focus on positive reviews, this…
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Vanguard Copying New Kid on the Block (aka Robinhood)?
Logged in to my retirement account today to see what? … A shower of confetti welcoming me! It is surprising how traditional brokerage firms and money managers have criticized Robinhood of gamifying investing, only to find themselves cloning the new kid on the block. This epitomizes Robinhood‘s success in attracting younger audience to investing that…
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Clever Steering Controls Design by Jeep
Inspired by Don Norman‘s book – Design of Everyday Things – I like to share examples of great designs whenever I come across something interesting. Here’s another one… I recently got to drive a Jeep after a while; I was trying to change the song while driving, and got super frustrated when the buttons mounted…
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Calm Sleep Stories – A Great Product Market Fit
Traveling Salesman problem modern version. I recently had to take an early morning flight, and was supposed to show up at work right after 5 hrs long journey. I was dreading not being able to sleep well on the flight, and in turn, won’t feel as refreshed at work. Eerily, I started shuffling through the…