Category: Linkedin Posts
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When & How to Build Second Product by Casey Winters
Had a fantastic conversation this week with Casey Winters about the crucial (and often tricky) decision of when to build your second product. Casey is easily one of the foremost experts on scaling startups after product-market fit, and his insights – honed from his experience at Pinterest, Grubhub, and Eventbrite – were pure gold. Why…
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Packaging: The Untapped Advertising Goldmine!
Packaging is such a neglected area of advertising. Consider this: FedEx and UPS each deliver about 20 million shipments every day. That’s massive reach without any extraordinary effort. Imagine if each of those shipments featured ads. I’d argue that these ads could even enhance the user experience! Personally, I’d rather see an ad for a…
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Why Linkedin Should Launch Short form Videos
People balked at my suggestion, when I proposed that LinkedIn should launch a short video format on the app. Back in 2019, I floated the idea of a short video feature on LinkedIn, inspired by TikTok‘s rise. Many feared it would turn LinkedIn into a platform for funny dance videos, diluting its professionalism. But here’s the thing: attention spans…
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Annoying Clickbait Promos!
Your 1099 Has Arrived Read the email subject 1099 in Spam folder? Last minute panic – did I miss a tax form for filing? I rushed to open it.. Only to find a clickbait promo :/ Sure, you got my attention But not my trust This exemplifies the importance of long term goals over short…
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Book Review: The Outsiders
A great tale of lesser known eight unconventional CEOs, who ran their companies to maximize shareholder value. A dollar invested in these companies, on average, became $688 during 25 years these CEOs were at the helm, easily dwarfing the returns from S&P! What these 8 CEOs had in common? They were master capital allocators! Whereas…